
Cubix
Info
We designed a dynamic brand identity and website for this modern office furniture company. The visual system reflects their product's adaptability through flexible design elements, while the website streamlines the complex B2B furniture specification and ordering process.
Year
2023
Client
Cubix
Services
Brand, website Strategy Development
Live site
Story
Cubix sells office furniture into B2B accounts, where the real challenge is usually buried in the back-office process - specification sheets, custom configurations, slow ordering.
Approach
We designed an identity built around adaptability, the same quality Cubix sells in its furniture, then used that flexible system to simplify the site's product specification and ordering flow.
Result
The site now does selling that used to happen over email.






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